Chefs

We know chefs are on the frontline when it comes to showcasing the quality and versatility of their food. From recipes to market research, creative campaigns to buying knowledge, we help chefs promote the best produce and taste by choosing and using PGI Welsh Lamb and Beef.

Your PGI assurance

If customers enjoy their Welsh Lamb or Welsh Beef dish they will return to the restaurant again and again – and may even be inspired to recreate the dish at home. This is the PGI assurance: guaranteed flavour and quality. If you are committed to sourcing PGI Welsh Lamb or PGI Welsh Beef and would like to work with us to promote these unique products, sign into your Trade Portal for key contacts and a dedicated knowledge base.

Your PGI assurance

Seasonal recipes

Log into your Trade Portal to access these and more recipes showcasing the big flavours of PGI Welsh Lamb, Welsh Beef and pork from Wales.

Grilled Welsh Lamb Cutlets with Hummus & Halloumi

Grilled Welsh Lamb Cutlets with Hummus & Halloumi

Welsh Lamb Shank with soft Polenta & Persian Lime Pesto

Welsh Lamb Shank with soft Polenta & Persian Lime Pesto

Marinade Butterflied Leg of Welsh Lamb

Marinade Butterflied Leg of Welsh Lamb

Log in to your Trade Portal

Better cuts

Our processors employ the very latest in cutting techniques and have developed a range of first quality fresh lamb and beed cuts.

Log into your Trade Portal to download our Cuts Guide.

Access Cuts Guide

Better cuts

Join the Welsh Lamb Club

The Welsh Lamb Club is for chefs and restaurateurs who use Welsh Lamb in their menus on a regular basis. You’ll have the opportunity to access exclusive benefits such as profile raising activities, cooking events and press publicity.

Find out more!

Join the Welsh Lamb Club